One monthly fee. No per-call charges. No lock-in. Cancel any time.
+ $497 setup (one-time)
Year 1 total: $2,861
Get started →+ $997 setup (one-time)
Year 1 total: $4,561
Get started →+ $1,497 setup (one-time)
Year 1 total: $7,461
Get started →All prices in AUD. GST not included. Month-to-month — cancel any time.
| Feature | Starter | Pro | Premium |
|---|---|---|---|
| 24/7 AI call answering | ✓ | ✓ | ✓ |
| Books jobs into calendar | ✓ | ✓ | ✓ |
| Ballpark pricing quotes | ✓ | ✓ | ✓ |
| SMS summary after every call | ✓ | ✓ | ✓ |
| Emergency triage + alerts | ✓ | ✓ | ✓ |
| After-hours cover | ✓ | ✓ | ✓ |
| AU mobile number | ✓ | ✓ | ✓ |
| ServiceM8 / Tradify integration | — | ✓ | ✓ |
| Custom caller intake fields | — | ✓ | ✓ |
| Priority same-day support | — | ✓ | ✓ |
| Monthly analytics report | — | ✓ | ✓ |
| Dedicated account manager | — | — | ✓ |
| Multi-trade configuration | — | — | ✓ |
| Custom reporting dashboard | — | — | ✓ |
| White-glove onboarding | — | — | ✓ |
The average tradie loses $45,000 a year to missed calls. At $197/month, BackOnTools costs less than $7 a day. If it books you one extra job a month — which is conservative — it pays for itself many times over.
Plumber
$450 avg job
4 missed/week
$1,800/week in lost revenue
Electrician
$400 avg job
4 missed/week
$1,600/week in lost revenue
Builder
$1,500 avg job
2 missed/week
$3,000/week in lost revenue
No. All plans are month-to-month. Cancel any time with no cancellation fee. The setup fee is one-time and non-refundable — it covers the configuration work we do during your 7-day setup week.
Your setup fee covers everything we do in your 7-day setup week: configuring the AI for your trade, loading your price book, setting up your emergency rules, integrating with your calendar and job management software (Pro+), testing the AI with real call scenarios, and getting you live. It's a one-time cost — no recurring setup fees.
Yes — upgrade any time and the new plan starts immediately. Downgrading takes effect at the end of your current billing month. If you're unsure which plan you need, start on Starter and upgrade once you see the call volume.
Monthly billing on the day you sign up. Setup fee is charged at signup. Monthly subscription starts when you go live (within your 7-day setup window). We invoice via Stripe — you can pay by card. No surprise fees.
No. You get a dedicated AI number, and you forward your existing number to it. Callers dial the same number they always have. You can also choose to use the new number directly for ads or your website — many customers do both over time.
Call the demo line and hear the AI in action. Then book a 20-minute chat and we'll work out which plan fits your business.
